Kilometer Marketing
website optimization
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Better eCommerce & Lead Generation with B2B Personas
Marketing Personas are a key part of building a successful marketing campaign and ecommerce business. You won’t be successful if you don’t…
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Stop Your eCommerce Revenue Killers
Requiring Login to Shop: Mistakes that Kill Your eCommerce Revenue.
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eCommerce Foundations: Good Descriptions Lead to Good Revenue
Strong ecommerce product descriptions form the foundation for successful ecommerce stores by providing the basic data driving customer search, SEO, and on-store…
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Top Five eCommerce Suicide Techniques: How to Hurt Your eCommerce Revenue Without Really Trying
Top Five eCommerce Suicide Techniques: How to Avoid Self-Sabotage.
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The Value of a One-Star Review
The Value of a One-Star Review. Feedback is a gift. Feedback in the form of negative online reviews aren’t something to be…
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Lead Generation: Shorter Forms. Faster Revenue.
Asking for too much information in your landing pages is one of the major mistakes that companies make with their lead generation…
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Building a Better Landing Page: More Leads, Less Advertising
Building a better landing page. Get more leads and spend less on advertising.
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User Experience Makeover for a Classic Guitar Company
Websites and customer user experience is a critical part of the brand experience. Websites and eCommerce stores are your face to the…
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Faster eCommerce Sites = Faster Conversion and Revenue.
Faster eCommerce sites make more money. An eCommerce site’s load speed has a direct impact on the site’s ability to convert customers…

